• BRANDING & LOGO DESIGN PORTFOLIO

  • BRANDING & LOGO DESIGN PORTFOLIO

Branding


Logo & Branding Design Gallery

A gallery of my favourite logos that have been designed over the past two decades. All designs are hand-crafted and the product of many concepts, versions, and refinements. Each logo starts with a process of competitive analysis, strategic planning, and collaboration with the client through guided phases of draft concepts. The results are logos and brands that achieve the company’s unique marketing goals.

CASE STUDIES – Now Added to Site!

Some examples above have a case study with branding brief and examples of branded materials designed for marketing and advertising purposes – look for the (i) icon on first tap or when hovering over thumbnails or ‘Case Study’ link in galleries


I’ve paid attention to logos my whole life. Everything had a logo and the best logos belonged to the best products. All my favourite things in early life had logos and I took them all in; toys, cartoons, bike/motor bikes/cars/jets, fast-food, gas stations, sports teams, music bands, and video games. From an early age when I became a fan of sports, I started drawing the logos of sports teams on all my school books. In the 80’s, ‘wacky packages‘ put every logo into the satirical spotlight. The creativity in copy writing was, at times, really well done. However, it was the graphic design execution that was the star I became a fan of. That really put logos on my radar. Then, in the late 80’s came the skateboard companies with designs that were professional in execution, but had rebellious creativity. They evolved over the years to stay on trend. That was unique to this new era in business identity – prior to this, corporate logo redesigns were measured in decades. I drew my favourite skate logos on everything but also bought stickers to put on my other personal items to make them cooler (bike, skate, binder, locker, stereo, etc). That made it made it more than a logo – it made logos an art form I fell in love with.

Any opportunity to work on a new logo design project allows me to tap into that massive historical log of logo appreciation and do my best to make a worthy contribution to the field. This gallery is the ground floor. If you require branding consultation and design services then head to the second floor to talk shop. A Logo is a Terrible Thing to Waste. Your company’s logo is a representation of you, often a first impression, always a memory…